Managed and led the design and implementation of global careers site.
Driving user engagement and optimizing the recruitment experience across QVC, HSN, Zulily, QVC international, and Cornerstone brands.
PROJECT OVERVIEW
Implemented Qurate Retail Group’s careers site, serving multiple brands across six international markets (QVC, HSN, Zulily, QVC International, and Cornerstone brands). The site featured geolocation-based job search and multi-language localization for English, German, Italian, Japanese.
CHALLENGE
The previous platform was fragmented across multiple sites, leading to inconsistent brand identity and poor user experience. The goal was to create a unified platform that maintained brand distinction while improving information architecture, usability and accessibility.
PARTNERS
Business, Talent Acquisition, IT, Design, Vendors
RESPONSIBILITIES
Lead Designer and Project Manager:
Designed and implemented key landing pages, and navigation for web and mobile in four languages.
Managed information architecture, content design and localization solutions for six markets.
Provided post-launch landing page updates and maintained brand consistency across markets.
KEY FEATURES & DESIGN APPROACH
Geolocation-Based Personalization: Tailored job search results by user location.
Multi-Language Localization: Supported four languages for global accessibility.
Mobile Optimization: Enhanced usability with responsive, mobile-friendly design.
PROJECT RESULTS
20% increase in monthly visitors post-launch.
30% reduction in job posting creation time via Workday integration.
Successfully unified eight brands into a cohesive, user-centric platform.
KEY LANDING PAGES
Japanese translated homepage
Job Search Results surfacing all brands and markets